I didnt say it was racist. I said it could come off (i.e. perceived) as racist. Mainly due to cracks stereotypical association with poor African Americans. But I think you knew that.

If you guys want this to take off in the US (and probably Canada too) you gotta rethink the name. If it doesn’t come off as vaguely racist it will come off as edgy for edgy’s sake. Low-brow and amateurish. Otherwise, it looks cool. Best of luck to you.